Make Your Merch Booth Do Its Job!

Written by Diane Martin, Rock the Dream Most musicians have a goal to play live shows and go on tour. If you’ve made it to this point, then you’re doing something right, but make sure you’re making the most of these opportunities. Music by itself generates very little income, even for big artists, so thingsContinue reading “Make Your Merch Booth Do Its Job!”

Rock the Quad Makes a Triumphant Comeback Post-Coronavirus

Written by Angelica Herrera, Rock the Dream “Thank you SO much for putting this on!” a concert attendee gleefully expressed. “Are you going to be back next weekend? If so, I’ll be here!”. And, although the Rock the Quad Charity Concert only happens once annually, we were ecstatic to be back as the first liveContinue reading “Rock the Quad Makes a Triumphant Comeback Post-Coronavirus”

Focus on Your Target Market- You Can’t Please Everyone

Written by Grace Moran, Rock The Dream Think about your own taste in music. There are most likely songs that you can appreciate but cannot relate to, or certain sounds that just don’t excite your ears. It may not have anything to do with quality of the music, every individual just has different tastes. ItContinue reading “Focus on Your Target Market- You Can’t Please Everyone”

One Look At Your DPK Could Make or Break Your Career

Written by Lindsey Batista, Rock the Dream If you’re an artist or band that wants to book gigs and you don’t have a DPK yet, don’t wait any longer.  A DPK, or digital press kit, is your musician’s resume. It will tell venues, promotors, journalists, and professionals in the industry what you bring as anContinue reading “One Look At Your DPK Could Make or Break Your Career”


Written by Angelica Herrera, Rock the Dream Most up-and-coming bands dream of the day they can pack their suitcase and hit the road with their band mates. It’s no secret, artists love touring and for good reason, it’s one of the best ways to grow your fanbase. But, touring is costly. It can cost anContinue reading “5 SMART WAYS TO MAKE MONEY ON TOUR”

How to “Hook” Your Listeners

Written by Lindsey Batista, Rock the Dream You’ve probably imagined a crowd of fans singing back the lyrics of one of your songs. It takes a really dedicated fan to know every line of your songs, but a real hit will have a hook that EVERYONE remembers.   The hook is the catchiest part ofContinue reading “How to “Hook” Your Listeners”

How to Engage and Grow your Fanbase

Written by Jessie Cheng, Rock the Dream Part of being a successful artist is understanding your target audience and fans. While you still can’t interact face to face during Covid, there are plenty of opportunities to connect with them through the Internet and social media. Doing so requires you to understand your fanbase and knowContinue reading “How to Engage and Grow your Fanbase”

FREE Songwriting Workshop with Multi Platinum Producer – Register Now!

Every artist dreams of the chance to work with an industry pro, and Rock the Dream is giving songwriters the opportunity with our free Songwriting Workshop with multi-platinum producer Loren Israel. Major label A&R Consultant Loren Israel has worked with Coldplay, Plain White T’s, Less Than Jake, Jimmy Eat World, Sugarcult, Neon Trees, and TheContinue reading “FREE Songwriting Workshop with Multi Platinum Producer – Register Now!”

“Record Label Advances – Is it Free Money?”

Written by Lindsey Batista, Rock the Dream A big part of the allure of signing a record deal is getting an advance (aka, the money).  There is much to consider before taking a check from a label, however.  Understanding how the advance works and the terms of your deal will help you make the rightContinue reading ““Record Label Advances – Is it Free Money?””

Virtual Live Concert Tomorrow!

August 1st brings another Virtual Live Concert from Rock the Dream! Featured artists are Onella, Mitchel Madak, Sarah Shipley, Corry Michaels, and Nojac, and our MC is Kam Cinnamon. Tune in at 5pm PTD/ 8pm EDT on instagram and vote for your favorite performer!  While in person concerts are on hold, you can still enjoyContinue reading “Virtual Live Concert Tomorrow!”