Written by Hannah Lopez, Contributor.
Bands and Artists are normally short on cash, but now more than ever musicians are suffering financially with the loss of performances, touring and merch sales. Good news! In collaboration with Cash App, Paypal and GoFundMe artists can now create a fundraising button on their Spotify page.
First, if you don’t have one already, create a Spotify Artist account, then log in. There will be a blue tab at the top that declares you can now add a fundraising link to your profile. A list of options will appear: Cash App, GoFundMe, PayPal or you can donate your money to a Music Relief charity. You must already have an account at the option you choose.
Ensure the link you choose is correct by pulling it up in a different tab, click the “next” button and confirm it is correct. A page will appear informing you that your fundraising link has been received.
Check the exact steps using this CD Baby DIY Musician Link: https://diymusician.cdbaby.com/music-news/spotify-announces-artist-fundraising-pick/?utm_source=en&utm_medium=email&utm_content=banner&utm_campaign=diy_en_all_043020
Also, this “how to” video is extremely helpful: https://www.youtube.com/watch?v=Kh4SVfmgY6M
Then promote, promote, promote! The more people driven to your Spotify page to either donate or listen to your music, the more popular you will become and potentially the more money you will raise . . . That is, IF your music is marketable. But, that’s another story.